Close the complicated ones
A two minute call often settles what ten messages could not.
Real WhatsApp voice calls, inbound and outbound, inside the same inbox as the conversation. Not a PBX bolted on the side, and not something any other major WhatsApp platform offers.
A two minute call often settles what ten messages could not.
Every call is logged against the same conversation, with duration and outcome.
Agents answer and dial from the inbox they already work in.
In the inbox
Incoming calls raise a live call card in the inbox with browser push behind it, so an agent can answer without switching tabs. Outbound dial-out starts from the conversation itself, and Meta’s seven-day call permission request is handled for you.
Every call, answered or missed, is written to the conversation thread with duration and who handled it, so the next agent sees the whole picture.
How it works
No softphone, no desk phone, no third-party PBX.
Answer or decline from the inbox, with the contact in front of you.
Meta’s seven-day permission handled inside the product.
Send a template automatically when nobody could pick up.
Calls sit on the same timeline as messages and notes.
Enable calling on the numbers where it makes sense.
Where rivals say no
Competitor entries are indicative, from public 2026 pages. See the full 89-row benchmark.
FAQ
Anything missing, a founder will answer directly.
Yes. It uses WhatsApp’s own calling on your business number, over WebRTC in the browser.
No. Agents answer and dial from the browser.
Meta requires a call permission, valid for seven days. WBIZ handles the request flow.
They are logged on the thread and can trigger an automatic template reply.
Not among WATI, Interakt or AiSensy at the time of writing. It is one of the clearest gaps in the benchmark.
Both. A customer can call your number, and an agent can call out from inside the thread.
WhatsApp calling is not billed like a phone line. You are not paying a conversation fee to talk, though the normal messaging rules still cover the chat.
A browser and a microphone are enough. Calls run in the inbox, so there is nothing to wire up.
Yes. Each call logs on the thread with its time and duration, next to the messages.
Yes. An incoming call rings the team, and whoever picks up owns the conversation.
The missed call is logged, and the customer can be called back from the same thread, so it does not slip through.
Yes. The inbox runs in a mobile browser, so an agent can take a call away from their desk.
A customer controls calls from their side, and business calling follows Meta's rules on when you may call.
You can bring another agent in or pass the chat, and the thread keeps the call and the notes together.
It depends on your plan and your number being enabled for calling. The pricing page shows what is included.
The free tier has no timer. Connect a number through Meta’s signup and see this working with your own conversations.