Fewer drop offs
People finish a form inside the chat far more often than one behind a link on a slow page.
Forms and Bookings,
Filled Inside the Chat.
A Flow is a native WhatsApp form. The customer taps, fills the fields and submits, all without leaving the conversation, and the structured answers land on their contact record.
Native Meta FlowsValidated fieldsStructured answersNo landing page needed
TriggerNew inbound messageany connected numberAsk · quick replyWhat is your budget?Under 50L50L–1Cr1Cr+
If 1Cr+Assign senior repthen place a callElseSend listingstag: nurture
POST https://api.yourcrm.com/leads · 200 OKRun history
Runs today
1,284
+9% vs yesterday
Completion
88%
1,130 finished
Recent runs
#48213 · 1Cr+Assigned
#48212 · 50LNurture
#48211 · 1Cr+Assigned
#48210 · Under 50LNurture
#48209 · 50LNurture
Clean data, not free text
Dropdowns, dates and validated fields mean you get answers you can filter on, not paragraphs to read.
Straight onto the record
Every submission writes to the contact as custom fields, ready for a segment or an automation.
The builder
Design the screens, map the fields, publish
Add screens, drop in text inputs, dropdowns, date pickers, checkboxes and opt in toggles, then map each field to a contact property so the answer has somewhere to live.
Flows can be attached to a template button, triggered from an automation, or opened from a QR code, and every submission fires a webhook if you want it elsewhere.
- Multi screen forms with conditional next screens
- Field validation before the customer can submit
- Mapping to custom contact fields
- Submission webhook for your own systems
Flow · Site visit booking68% completion
ScreenFieldState
WelcomeIntro textlive
DetailsName, phonelive
SlotDate pickerlive
ConfirmOpt in toggledraft
Submissions today 214 · avg 41s to complete4 screens
How it works
From zero to live,
in four steps.
01Pick a Flow typeStart from a lead form, a booking, a survey or a blank canvas.
02Build the screensAdd fields, set validation and choose what happens after submit.
03Map to contact fieldsEach answer writes to a property you can segment on later.
04Publish and attachPut it on a template button, an automation step or a QR code.
What is inside,
in detail.
Screen builder
Multiple screens with conditional routing based on earlier answers.
Field types
Text, number, dropdown, multi select, date, checkbox and opt in toggle.
Validation
Required fields and format checks run before the customer can move on.
Contact mapping
Answers land as custom fields on the contact, not as loose text.
Submission webhook
Post every completed Flow to your own endpoint the moment it lands.
Completion analytics
See where people drop off, screen by screen.
Where rivals say no
The same feature,
across four platforms.
FeatureWBIZWATIInteraktAiSensy
Native Meta Flows supportPartialPartial—
Multi screen conditional routing———
Field mapping to contact propertiesLimitedLimited—
Per screen drop off analytics———
Submission webhook includedHigher tierHigher tierHigher tier
Competitor entries are indicative, from public 2026 pages. See the full 89-row benchmark.
FAQ
WhatsApp Flows questions
Anything missing, a founder will answer directly.
A Flow is Meta’s native in chat form. The customer fills it inside WhatsApp and you receive structured answers instead of free text.
Flows are published through your WhatsApp Business Account, and templates that launch them follow the normal template review.
Yes. A date and slot picker plus a confirmation screen covers most booking cases, and the answer can trigger an automation.
Onto the contact record as custom fields, and to your webhook endpoint if you set one.
Yes, completion analytics break down views and exits screen by screen.
A lead form, a booking, a survey, a feedback screen or a short application, all inside the chat.
Text, numbers, dates, single and multiple choice, and dropdowns, with validation on each.
No. The Flow opens inside WhatsApp, so there is no browser tab and no link to lose people at.
Yes. Details like a name or a number can be filled in so the customer types less.
From a template button, an automation step, a quick reply or a QR code.
Yes. Each answer can start an automation, tag the contact or assign the chat.
Yes, on current WhatsApp versions on both, with a graceful fallback if a device is too old.
Yes. You publish a new version, and new sessions use it while open ones finish.
On the contact record as fields you can segment on, and at your webhook if you set one.
You can chain several screens. Shorter Flows finish more often, so keep it to what you need.
Explore more
The rest of the platform
Automations
Trigger a Flow from a keyword, a campaign reply or an inbound message.
See automationsLead forms
Capture leads from a page or an ad and continue the conversation on WhatsApp.
See lead formsContacts CRM
The record every Flow answer writes to, with tags and segments.
See contactsBuild your first Flow this week
Start free, publish a booking Flow on your own number, and watch the completion rate against your old form.