Broadcasts That
Follow Up On Their Own.

Send an approved template to an audience built from tags and segments, watch a real seven-state funnel, and let the follow-up drip nudge the people who never opened it, while stop keywords opt anyone out instantly.

Seven-state funnelReply-aware dripsPer-recipient mediaCost projected before you send
Campaigns Search anything…⌘K GSGauravOwner

Diwali preview offer

Template approved · sent 14 Oct, 10:00 · audience 18,420

Completed
Sent
18,420
Delivered
17,996
Read
14,331
Replied
3,207

Delivery funnel

across every state

Delivered97.7%
Read79.6%
Replied17.8%
Opted out0.4%
Follow-up drip step 2 of 3 · nudging 3,665 in 22h Pause

Recent replies

3,207 people

View all
PMPriya Menon+91 98•• ••210
Replied
2m
DODaniel Okoyedaniel@acme.io
Interested
14m
MIMeera Iyermeera@shop.in
Replied
1h
VSVikram Shah+91 99•• ••301
Opted out
2h
SGSana Gupta+91 98•• ••778
Replied
3h
01

Know what actually happened

Queued, sent, delivered, read, replied, failed and opted out, each as its own number.

02

Chase without nagging

The drip reads delivery and reply state, respects frequency caps and stops when someone replies.

03

No surprise bills

See Meta’s live rate and a projected cost for the send before you press go.

The send

A funnel you can act on, not a delivery percentage

Pick an approved template, build the audience from tags, fields or a saved segment, and give each recipient their own header image by uploading a ZIP. The queue paces the send, and a marketing retry queue automatically re-attempts recoverable failures with the underlying Meta error surfaced for the rest.

A reply router reads responses: positive keywords fire a reply template, stop keywords opt the contact out and cancel every pending follow-up, and anything else routes to a human or an automation.

  • Audience from tags, custom fields or live segments
  • Per-recipient media via ZIP upload
  • Frequency caps and best-time sending
  • Automatic retry queue with visible failures
Campaign · Diwali previewcompleted
SentDeliveredReadReplied
18,42017,99614,3313,207
Follow-up drip step 2 of 3 · nudges 3,665 non-readers17.8% replied

How it works

From zero to live,
in four steps.

01Choose the templatePick an approved template, or draft and submit one from the builder.
02Build the audienceFilter by tag, field or segment, and see the count and projected cost update live.
03Set the follow-upAdd drip steps with delays, caps and the reply keywords that stop them.
04Send and watchThe funnel updates live, and the retry queue handles recoverable failures.

What is inside,
in detail.

Seven-state funnel

Every state counted separately so you can see where sends actually stop.

Follow-up drip

Per-recipient sequence reacting to delivered, read and replied state.

Reply router

Positive, stop and fallback keyword handling with routing to humans or flows.

Frequency caps

Protect contacts from receiving three messages from three teams in a day.

Best-time send

Schedule into the window where your audience actually reads.

Retry queue

Recoverable failures re-attempted automatically, with a visible queue.

Where rivals say no

The same feature,
across four platforms.

FeatureWBIZWATIInteraktAiSensy
Seven-state delivery funnelLimitedLimitedLimited
Per-recipient media via ZIP———
Reply-aware follow-up drip———
Frequency caps and best-time send———
Marketing retry queue———

Competitor entries are indicative, from public 2026 pages. See the full 89-row benchmark.

FAQ

Broadcast campaigns questions

Anything missing, a founder will answer directly.

Yes, outside the 24 hour window Meta requires an approved template. The builder tests yours before submission.

It reads delivery and reply state, and stop keywords cancel every pending step immediately.

Yes. Upload a ZIP and the campaign maps media per recipient.

Yes. The live Meta rate card and a projected cost for the audience are shown before you send.

Recoverable failures go to a retry queue. Anything unrecoverable shows the underlying Meta error.

You send to a segment built from tags, fields or past activity, or to an uploaded list that matches your contacts.

Yes. Pick a date and time and it sends then, inside the recipient's messaging window.

A second message that goes only to people who did not reply or act, so you nudge without spamming everyone again.

Yes. Variables fill in the name, order or any field, and the media can differ per recipient.

Use approved templates, respect opt outs and keep frequency sane, which protects your number's quality rating.

Sent, delivered, read, replied and failed per recipient, so you see exactly where a send stalled.

Yes. Pause or cancel it and the queued sends stop.

Sends that failed for a temporary reason are held and retried, so a blip does not lose the message.

Poor targeting and blocks can. Segmenting and honouring opt outs keeps it healthy, and rating changes are surfaced.

Yes. Replies land in the inbox on the thread, and reporting ties them back to the campaign.

Explore more

The rest of the platform

Shared inbox

Answer the replies your campaign generates.

Explore

Chatbot builder

Route replies automatically by keyword or intent.

Explore

Pricing

See the live Meta rate card and a projected send cost.

Explore

Start free and try it on your own number

The free tier has no timer. Connect a number through Meta’s signup and see this working with your own conversations.